Interactive Solutions for Adventure Brands

We conceptualize, design and build user-centered, content driven websites for adventure brands: clients that promote, equip and enable adventure.

Interested in creating Works of Substance for adventure brands?
We have a number of job openings…

A work of Substance

Pinehurst Resort

As the birthplace of American Golf, Pinehurst Resort has been around since 1895. So how does a brand with a storied history and reputation for Southern hospitality, become not only relevant for today‚Äôs golfers, but a leader within the hotel, hospitality and golf tourism industry? By working with Substance to re-imagine Continue Reading…

Our capabilities

Research & Strategy

  • Digital Strategy
  • Brand Strategy
  • Content Strategy
  • Business Solutions Strategy
  • Site Analytics

Concept & Design

  • Concept Development
  • User Experience
  • Information Architecture
  • Interface Design
  • Responsive Design: Dessktop, Handhelp & Beyond


  • Content Management Systems
  • Front-End & Back-End Coding
  • Online Applications
  • Web, Commerce & Mobile
  • 3rd Party Integration

From the blog

Stories that Sell: Content Strategy for Adventure Brands – The Presentation

This presentation was originally given on January 23, 2015, in front of an audience of about 140 attendees at Outdoor Retailer, as part of the Outdoor Retailer Education Sessions. The presentation format and flow have been modified slightly to better fit our site vs. the presentation slide + speaking format at Outdoor Retailer. Continue Reading…