Can you believe it? Another year in the record books, and what do we have to show for it? Well, plenty. — February 2009 — Recognizing the changing weather trends for Portland as just one effect of global climate change, we had the opportunity to help do something about it. Working with the visionaries at ClimatePath, we helped rebrand and…
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January 5th, 2010
The Great 2009 Substance Recap -
October 6th, 2009
Communication Arts picks Ride Oregon…You can imagine our pleasant surprise when we received an email a few weeks ago from the folks at Communication Arts. They had seen the work we’d done on RideOregonRide.com and wanted to feature it as their Webpick of the Week. And who are we to say “no” to that? Ride Oregon Ride as Communication Arts Webpick of the Week A huge…
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August 31st, 2009
Hot Summer Nights: the Substance August recapAnd you thought the heat wave in Portland was caused by weather variations and prevailing winds and global warming and what-have-you. Wrong. It’s because we’ve been busy on some hot stuff. Here’s a quick rundown of the things we can tell you about that went down in August, in no particular order… Ride Oregon Ride / RideOregonRide.com Sometimes opportunities arise that combine what you…
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April 14th, 2009
We are Trail Blazers Fans (.com)Back in December of 2007, a few of us from Substance went to a Trail Blazers game that started us on the road to today: the launch of the new Portland Trail Blazers social networking site: beta.IAmATrailBlazersFan.com You might be thinking, “cool, you guys went to a basketball game a while ago, but how does that help you launch a new website?”…
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March 20th, 2009
Lessons from SXSW: SXSWLesson.comWe have been incredibly inspired by the presentations at South by Southwest (SXSW). More than each individual panel and presentation we attended, we had the opportunity to meet so many smart, thoughtful people to continue our discussions with outside the lecture halls. One of the most interesting aspects of SXSW is the luck, or some might say fate, of meeting…
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February 11th, 2009
ClimatePath believes in Substance, and vice versa.“It’s not a matter of business as usual, it is a matter of total innovation in business models, in operations, in marketing too. Total innovation tends to go one of two ways: ignominious failure or dramatic success.” – John Grant, from The Green Marketing Manifesto A few days into reading The Green Marketing Manifesto by John Grant, we received a call…
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August 18th, 2008
The People’s Coast Believes in SubstanceOne of the pleasures of living in Portland, Oregon is the proximity to the Oregon Coast… with the closest points being about an hour away, it’s temptingly close, and it’s call is hard to ignore. Plus, we’ve been thinking about the coast for the last few months while working on the new Oregon Coast Visitors Association website, which launched last…
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August 8th, 2008
RefreshingA lot has changed in the two years since the Finding Substance blog started… so we felt this was an appropriate time to apply the “do better” idea to findsubstance.com. Time for a refresh.
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May 8th, 2008
Walk the talk: the Substance PortfolioAs the flowers begin to bloom and the air begins to warm, Substance is pleased to announce the launch of our portfolio: The Substance Portfolio About sixteen months in the making, we now have a place where we can show how we apply our thinking to our clients. It’s a place we can point the people that ask, “I really like your…
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March 20th, 2008
bambu grows at bambuhome.com“We need to get our story told. We need to initiate more conversations, and join even more. We need to take our ‘understated authority’ and other core values and ‘put it out there.’ We need to do more of the stuff that matters more. We need to create stronger relationships and a more engaging brand experience. We need to work…
Construction project starting tomorrow at #swhq (or @ohmytodd has started driving a big pile of lumber). http://t.co/CYDSBUKy
8 hours, 47 minutes ago / twitter.com/substance