As you may have heard, Substance will be at SXSW 2010. We’re stoked to be a part of it again this year, and want to make sure we can provide and gain as much knowledge and inspiration as possible. In that spirit, here’s some stuff we’re thinking about as well as some recommendations on where to get coffee, a sandwich…
our thinking about Relationships…
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8 March 2010
The Substance Pre-SXSW Supplement
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4 March 2010
Mr. Lowe-Rogstad goes to Washington
It’s no secret that we really like bikes. From our work on RideOregonRide.com to making any excuse to ride bikes to get doughnuts, we enjoy being on two wheels. From March 9 – 11, David will be joining the Oregon contingent at the National Bike Summit in Washington, D.C. As part of the Oregon delegation, David will be participating in sessions…
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2 March 2010
What If and Why Not: the University of Oregon Presentation
About a month ago I received an invitation from my friend Peter Yesawich, Jr. to talk to the University of Oregon’s School of Journalism. We put together a conversation about where digital/interactive is heading, the semantics behind digital and interactive, and approaching what we do by first asking ”What If and Why Not?” At the end of the day, the students broke…
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30 November 2009
Passion+Trust: Three Years Later
I’m writing this while returning from a family vacation, my wife and daughters asleep as we cross the country through the nighttime sky, returning home. Three years ago I was in the same situation, yet very different. I had just left my previous job and was unemployed with no definite plans, no job opportunities, and no income. Over the course of…
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5 November 2009
Show and Tell: the New Communicators edition recap
“Great ideas are useless if they’re not shared.” – David Lowe-Rogstad, paraphrasing Chad Rea from ecopop Last Wednesday kicked off the New Communicators series of events, and as part of the festivities we held our third Show & Tell. With the theme of “what are you doing to change the world,” a variety of people and organizations came and shared their…
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24 August 2009
The New Communicators
At Friday’s Coffee with Likemind, we had a rather big announcement: The New Communicators New Communicators are compelled to engage in conversation. They stand taller and stride farther when traversing the current media landscape. They are a mixture of digital and analog. Their message is everything interactive. Everything transmissive. Communicating is a give-and-take, speaking-and-listening, and New Communicators utilize a mixture of new…
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7 August 2009
Substance Rolling Coffee – Thursday, August 13th
In honor of recently launching RideOregonRide.com (more on this in the next few days, but the quick summary is it’s an “everything about cycling in Oregon” website we concepted, designed and developed with Travel Oregon), we thought it would be a fitting reward to get away from our computers for a bit and take a short bike ride. And based…
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28 July 2009
Taking matters into our own hands.
The most interesting subject discussed at Coffee with Likemind a couple weeks ago wasn’t the Noseys. It wasn’t the Roseys. The most interesting – and important – conversation was about responsibility and empowerment. It was about creating our own future. It wasn’t about what we’re saying, but what we can, should and must do. From the conversation came an amazing idea:…
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6 July 2009
Always Learning
A few weeks ago I received an email from Kellan Craddock, a student at the Art Institute here in Portland. As part of his classwork he needed to interview some people “in the industry,” and it was my pleasure to write up some responses to his questions. More importantly, it’s opportunities like these that remind me to continually think about…
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6 May 2009
USA Today and Client Courage
USA Today recently posted this story about the Portland Trail Blazers and how the team was one of the early adopters of Twitter. Dan Harbison, Director of Interactive Marketing and Media for the Portland Trail Blazers, is quoted extensively in the article. He was very generous in mentioning Substance and our involvement in the Oden or Durant microsite, and how…


Arrived to beautiful weather in Austin. Off to pick up badges and then the Ginger Man for beers. Meet up? #sxsw
16 hours, 16 minutes ago / twitter.com/substance