A bit about inspiration and Wilson Miner’s presentation at the Build Conference.
our thinking about Inspiration…
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January 26th, 2012
“We Are the Builders”
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January 5th, 2012
Interaction Is BrandOne of Substance’s founding ideas is that the ways people interact with brands in digital media directly reflects on the perception of – and the gut feeling about – a company’s brand. And with digital interaction, it’s becoming more than a gut feeling. Interaction with brands is full of expectation, reciprocation, desire and fulfillment.
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August 15th, 2011
Substance on the SXSW PanelPickerOkay folks, here’s a question for you: would you like to see Substance at South by Southwest (SXSW)? Before you shout out “of course,” or mutter “no way,” there’s a better way for you to voice your opinion: the SXSW PanelPicker. Substance has two panels to vote for and we’d surely appreciate your support.
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August 9th, 2011
Doing Well by Doing Good – in memory of Ray Anderson
I didn’t know who Ray Anderson was until I saw him speak at the Forward07 conference here in Portland. Ray captivated the audience with his story, and responded to every question with a thoughtful, insightful answer. I was awed by his ability to draw us in with only his words and his personality (no PowerPoint, no slides, only the man…
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March 9th, 2011
DoubtsOur doubts are traitors, / And make us lose the good we oft might win / By fearing to attempt.
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September 13th, 2010
Reaching Beta: Learning from Game TestingFive things from the Halo Reach beta that interactive designers/developers can learn from game designers/developers.
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March 31st, 2010
Why do you friend, fan/like, follow and subscribe?So I have a question for all of you. Everyone (and by everyone, I mean social media gurus/experts/mavens) has been saying that companies and brands need to be involved in social media. And there are plenty of examples of brands on Twitter, Facebook, YouTube, etc., that have plenty of friends, fans (soon to be changed to “like,” so “likers”?), and…
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March 30th, 2010
My Belated SXSW 2010 RecapIf you have anything to do with online, interactive or digital, or you’ve even heard of the internet, you probably know that SXSW Interactive was going on from March 12th – 16th. Erin and I had the opportunity to return to Austin this year to experience it again, and to be completely honest, it started a bit rough for me.…
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March 2nd, 2010
What If and Why Not: the University of Oregon Presentation
About a month ago I received an invitation from my friend Peter Yesawich, Jr. to talk to the University of Oregon’s School of Journalism. We put together a conversation about where digital/interactive is heading, the semantics behind digital and interactive, and approaching what we do by first asking ”What If and Why Not?” At the end of the day, the students broke…
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February 4th, 2010
What will you be in 2010?If you believe Peter Drucker’s quote, “The best way to predict the future is to create it,” you’re halfway to the future already (you figure out where that is in the time-space continuum). But to get the rest of the way to the future, you’re going to have to decide who you want to be in 2010. It appeared to me…
Construction project starting tomorrow at #swhq (or @ohmytodd has started driving a big pile of lumber). http://t.co/CYDSBUKy
8 hours, 38 minutes ago / twitter.com/substance