As you may have heard, Substance will be at SXSW 2010. We’re stoked to be a part of it again this year, and want to make sure we can provide and gain as much knowledge and inspiration as possible. In that spirit, here’s some stuff we’re thinking about as well as some recommendations on where to get coffee, a sandwich…
our thinking about Experiences…
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8 March 2010
The Substance Pre-SXSW Supplement
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2 March 2010
What If and Why Not: the University of Oregon Presentation
About a month ago I received an invitation from my friend Peter Yesawich, Jr. to talk to the University of Oregon’s School of Journalism. We put together a conversation about where digital/interactive is heading, the semantics behind digital and interactive, and approaching what we do by first asking ”What If and Why Not?” At the end of the day, the students broke…
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5 January 2010
The Great 2009 Substance Recap
Can you believe it? Another year in the record books, and what do we have to show for it? Well, plenty. — February 2009 — Recognizing the changing weather trends for Portland as just one effect of global climate change, we had the opportunity to help do something about it. Working with the visionaries at ClimatePath, we helped rebrand and…
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14 September 2009
Interbike 2009 – Substance Style
Substance’s very own David Lowe-Rogstad will be headed down to Las Vegas on September 23 – 25 to take in the scene at Interbike. He’ll be meeting and greeting and talking bikes with folks in the industry, as well as showing off Substance’s most recent bike-related projects (Ride Oregon and Beloved Cycles/Oregon Cycle Works) and non-bike related projects (Oregon Bounty). As…
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6 July 2009
Always Learning
A few weeks ago I received an email from Kellan Craddock, a student at the Art Institute here in Portland. As part of his classwork he needed to interview some people “in the industry,” and it was my pleasure to write up some responses to his questions. More importantly, it’s opportunities like these that remind me to continually think about…
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2 July 2009
The Substance Apprenticeship Version 1.0
This spring, Substance welcomed Jessica Tsuji as our first ever participant in the Substance Substantial Apprenticeship Program. We invited Jessica to share her experiences at Substance. This is her story… Finding an internship while going to school full-time, especially in this state of economy is tough for anyone. However, finding the most gratifying and rewarding interactive internship experience in the Portland area…
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27 May 2009
The Myth of SEO
When meeting with new clients, we are often asked “do you do Search Engine Optimization?” SEO is something that is top of mind for most clients; if you build it, you want people to be able to find it, right? Many clients are under the impression that all it takes is a few strategically placed SEO keywords and the masses…
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19 May 2009
Digital or Interactive… what’s the difference?
I think I made a mistake. We’ve said we do “digital brand strategy.” We’ve talked about what that means. And I still think there’s still a lot of truth to all that. But it doesn’t tell the full story, and I finally realize why. Digital is a medium. And that makes digital brand strategy a medium strategy (medium being the singular…
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15 May 2009
Show and Tell PDX – The May Edition Lineup
Thank you to everyone who submitted ideas for Show and Tell. After much deliberation, we’ve narrowed it down to seven presentations: Matt Garland: Flex-based Chat Site Natalie Ramsland: Sweetpea bicycles Robert Lewis and Todd Greco/Fashionbuddha: Multi-Touch Table from Scratch Chris Teso: Controlling Interfaces Without Interfaces Stacy Westbrook/Happy Inc.: Homebrewing Matt Anderson/Struck Creative: How to Create a Global Panic John Schreiber: Making Products from Reclaimated Materials Each presenter will…
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15 May 2009
The next two weeks – Mobile Social, Show and Tell, and WTF?
Our social calendar and dance card is pretty well filled up for the next two weeks… here’s three of the events we’re going to either be attending, participating in, or putting on. BikeHugger Mobile Social We had the good fortune to meet Byron and some of the crew from BikeHugger down in Austin, TX at SXSW in March… looking forward to having…
RT @gunrack: @substance's very own @dlowe93 is pictured on @BikePortland's blog RE: the Bike Summit in D.C. Check it! http://bit.ly/9aH9OD
12 hours, 44 minutes ago / twitter.com/substance