(the “official” press release)
Portland, OR, January 16, 2007 - “Now is the time for change. Now is the time to do better.” So begins the declaration of Substance Inc., a creative experience and digital brand strategy studio launched by Stephen Landau and David Lowe-Rogstad.
Understanding the importance of digital brand strategy and applying it to online experiences creates strong relationships between clients and Substance. “Our clients are devoted to embracing change and challenging expectations, ” said Stephen Landau, co-president of Substance. “They are as passionate about what they do as we are about what we do. We love them for that. How can you not be excited to work with people like this?”
David Lowe-Rogstad, co-president of Substance, shares Landau’s passion for change. “Complacency is wrong,” said Lowe-Rogstad. “We’re here to do better. We’re here to make our clients, our partners and our peers fundamentally rethink how agencies and clients work together. This isn’t for the weak of heart, we are in the business of conviction.”
Through the design and creation of websites, CD and kiosk interfaces, delivery to mobile devices, and guiding user-generated content, Substance creates opportunities for people to interact with brands and each other. “Brands are more than a logo and a mission statement,” said Landau. “Through digital experiences, brands can create emotional and lasting relationships. The quality of these relationships relates directly to the value of the brand.”
With a combined 20+ years of experience, Landau and Lowe-Rogstad have created award-winning websites, digital brand solutions and brand strategy engagements for clients including Nike, Travel Oregon, Levi’s, Outrigger Hotels & Resorts and Williams-Sonoma.
ABOUT SUBSTANCE - Substance is the passionate voice for creative experiences and digital brand strategy. Founded in 2007 by Stephen Landau and David Lowe-Rogstad, Substance works with like-minded clients on solutions for the Internet, environments, print and other media. Based in Portland, Oregon, the Substance philosophy is: involve people in relationships, and always take the best ideas and make them better.
For more information, please contact Substance at info (at) findsubstance.com or visit www.findsubstance.com
Dear world,
Whether you know it or not, you have been blessed. I am one of the many who have had the opportunity to work and ride along side the mighty David Lowe-Rogstad. While I do not think of him as a son (seeing that he is my senior, and of a different skin color, and can’t really dance all that great), I am as proud as any father could be (minus the dancing). Not because of who he is, but because of what he is.
Honest. Made of pure integrity. A craftsman. A visionary. And a can do man with a plan, or better still…a “Rocketship for two”.
May wisdom continue to guide you.
Ciao.
Oooo-Stone aka Corwin Johnson Stone.
4:20 pm / 18 January 2007
Congratulations David and Stephen! Looking forward to seeing you execute your vision… This is awesome!!
11:16 pm / 23 January 2007